{"id":94062,"date":"2024-08-23T10:12:55","date_gmt":"2024-08-23T08:12:55","guid":{"rendered":"https:\/\/indre24.no\/?p=94062"},"modified":"2024-08-23T10:12:55","modified_gmt":"2024-08-23T08:12:55","slug":"norsk-dun-i-mysen-far-prestisjemerking","status":"publish","type":"post","link":"https:\/\/jobbhjelp.eu\/index.php\/2024\/08\/23\/norsk-dun-i-mysen-far-prestisjemerking\/","title":{"rendered":"Norsk Dun i Mysen f\u00e5r prestisjemerking"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>I <a href=\"https:\/\/indre24.no\/eidsberg\/\">Mysen<\/a> finner du fabrikken som produserer dundyner og -puter p\u00e5 norsk jord. N\u00e5 kan Norsk Dun sette Innovasjon Norges opphavsmerke Made In Norway p\u00e5 500 000 produkter som skal ut d\u00f8rene.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Innovasjon Norge har hatt i oppdrag av N\u00e6rings- og fiskeridepartementet \u00e5 skape&nbsp;et nasjonalt opphavsmerke for norske produkter. Dette er en del i strategien Hele&nbsp;Norge eksporterer, som ble lansert i Hurdals-plattformen. N\u00e5 er merket Made in Norway blitt lansert, og de f\u00f8rste 22 bedriftene som er kvalifisert kan sette det&nbsp;norske flagget p\u00e5 sine produkter. Denne ordningen var \u00f8nsket av og initiert fra<br>n\u00e6ringslivet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2013 Vi vet fra erfaring og forskning at gode merkeordninger fungerer. Vi vet det ogs\u00e5&nbsp;fra personlige erfaringer: vi har alle betalt litt ekstra for varer som har de rette&nbsp;merkene og derfor den rette troverdigheten. Made in Norway skal gi troverdighet og&nbsp;v\u00e6re et kvalitetsstempel, sa statssekret\u00e6r Tore O. Sandvik fra N\u00e6rings- og&nbsp;fiskeridepartementet ved lanseringen av Made in Norway.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Opphavsmerket er utviklet etter b\u00e5de norske og internasjonale forbilder som Swiss&nbsp;Made, New Zealand Made og Seafood from Norway, og skal gjennom \u00e5&nbsp;assosiere til positive norske verdier som b\u00e6rekraft, ansvarlighet, like vilk\u00e5r og&nbsp;vakker natur gi drahjelp i markedsf\u00f8ring og salg av norske produkter.&nbsp;Blant pilotbedriftene som har testet og evaluert opphavsmerkeordningen under ett&nbsp;halvt \u00e5r, er Norvigroup Norsk Dun, Forestia, Rottefella, Sensio og Hurtigruten.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Merker puter og dyner<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kari Setsaas, administrerende direkt\u00f8r for Norvigroup Norsk Dun, gleder seg til \u00e5 ta merkeordningen i bruk:<br>\u2013 Den er like viktig for norske kunder som for eksporten, og vi kommer sette Made&nbsp;in Norway-merket p\u00e5 alle v\u00e5re dyner og puter fremover. Det er cirka 500 000&nbsp;enheter per \u00e5r som vil ha merket, sier hun.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2013 Vi er ekstremt glade for endelig \u00e5 f\u00e5 et flagg som vi kan b\u00e6re med stolthet fordi vi<br>er kvalifisert til \u00e5 b\u00e6re det.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00d8kt betalingsvilje<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Internasjonale erfaringer viser at nasjonal opphavsmerking har positive effekter.&nbsp;New Zealand innf\u00f8rte en lik ordning allerede i 1988, og har n\u00e5 1 400 deltakende&nbsp;bedrifter. Dane Ambler fra New Zealand Made, fortalte via lenke at deres m\u00e5linger&nbsp;viser at 97 prosent av forbrukerne er positive til \u00e5 kj\u00f8pe produkter med merket, og&nbsp;at 86 prosent er villig til \u00e5 betale mer for disse.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2013 Made in Norway skal gi troverdighet og v\u00e6re et kvalitetsstempel, sa Tore O.&nbsp;Sandvik, som er forn\u00f8yd med at norsk eksport er \u00f8kende.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2013 I dag har vi kvalifisert oss til landslaget i Innovasjon Norge, og n\u00e5 skal vi ut og\u00a0kjempe. Det er et stort ansvar for oss som bedrift \u00e5 ta merkeordningen videre og\u00a0virkelig gj\u00f8re mest mulig ut av det og gj\u00f8re Made in Norway synlig markedet. Jeg\u00a0tror dette vil bli veldig bra, sier Setsaas.<br><br><em>(2024) <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I Mysen finner du fabrikken som produserer dundyner og -puter p\u00e5 norsk jord. N\u00e5 kan Norsk Dun sette Innovasjon Norges opphavsmerke Made In Norway p\u00e5 500 000 produkter som skal ut d\u00f8rene. Innovasjon Norge har hatt i oppdrag av N\u00e6rings- og fiskeridepartementet \u00e5 skape&nbsp;et nasjonalt opphavsmerke for norske produkter. Dette er en del i strategien [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":94064,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[172,146,190,177,183,185,618],"tags":[147,150,182,236],"adace-sponsor":[],"ppma_author":[723],"class_list":["post-94062","post","type-post","status-publish","format-standard","has-post-thumbnail","category-aktuelt","category-eidsberg","category-mysenposten","category-naeringsliv","category-notiser","category-pressemeldinger","category-anbefalt","tag-mysen","tag-naeringsliv","tag-notiser","tag-pressemelding"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Norsk Dun i Mysen f\u00e5r prestisjemerking - Indre24.no<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jobbhjelp.eu\/index.php\/2024\/08\/23\/norsk-dun-i-mysen-far-prestisjemerking\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Norsk Dun i Mysen f\u00e5r prestisjemerking\" \/>\n<meta property=\"og:description\" content=\"(Pressemelding)\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jobbhjelp.eu\/index.php\/2024\/08\/23\/norsk-dun-i-mysen-far-prestisjemerking\/\" \/>\n<meta property=\"og:site_name\" content=\"Indre24.no\" \/>\n<meta property=\"article:published_time\" content=\"2024-08-23T08:12:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/jobbhjelp.eu\/wp-content\/uploads\/2024\/08\/4c8af437-1130-4621-824c-7145d7fb65af.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"676\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pressemelding\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Skrevet av\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pressemelding\" \/>\n\t<meta name=\"twitter:label2\" content=\"Ansl. lesetid\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/jobbhjelp.eu\\\/index.php\\\/2024\\\/08\\\/23\\\/norsk-dun-i-mysen-far-prestisjemerking\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/jobbhjelp.eu\\\/index.php\\\/2024\\\/08\\\/23\\\/norsk-dun-i-mysen-far-prestisjemerking\\\/\"},\"author\":{\"name\":\"Pressemelding\",\"@id\":\"https:\\\/\\\/jobbhjelp.eu\\\/#\\\/schema\\\/person\\\/891ac254a0dfb17ee4beaa32048fcc01\"},\"headline\":\"Norsk Dun i Mysen f\u00e5r prestisjemerking\",\"datePublished\":\"2024-08-23T08:12:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/jobbhjelp.eu\\\/index.php\\\/2024\\\/08\\\/23\\\/norsk-dun-i-mysen-far-prestisjemerking\\\/\"},\"wordCount\":476,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/jobbhjelp.eu\\\/index.php\\\/2024\\\/08\\\/23\\\/norsk-dun-i-mysen-far-prestisjemerking\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/jobbhjelp.eu\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/4c8af437-1130-4621-824c-7145d7fb65af.jpg\",\"keywords\":[\"Mysen\",\"N\u00e6ringsliv\",\"Notiser\",\"Pressemelding\"],\"articleSection\":[\"Aktuelt\",\"Mysen og omegn\",\"MysenPosten\",\"N\u00e6ringsliv\",\"Notiser\",\"Pressemeldinger\",\"Se ogs\u00e5\"],\"inLanguage\":\"nb-NO\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/jobbhjelp.eu\\\/index.php\\\/2024\\\/08\\\/23\\\/norsk-dun-i-mysen-far-prestisjemerking\\\/\",\"url\":\"https:\\\/\\\/jobbhjelp.eu\\\/index.php\\\/2024\\\/08\\\/23\\\/norsk-dun-i-mysen-far-prestisjemerking\\\/\",\"name\":\"Norsk Dun i Mysen f\u00e5r prestisjemerking - 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